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Author: Helen Katz
Publisher: Lawrence Erlbaum
Keywords: media, buying, volume, lea’s, series, communication, research, planning, handbook, complete, guide, advertising, selection
Number of Pages: 208
Published: 2003-04-01
List price: $70.00
ISBN-10: 0805842675
ISBN-13: 9780805842678
The Media Handbook provides a practical introduction to the complete media planning and buying process. In this updated and expanded edition, author Helen Katz explains basic media planning and buying calculations along with the practical realities of offering plan alternatives and evaluating the plan once it has been created. She also covers the benefits and drawbacks of each major media form (television, magazines, newspapers, radio, out of home, and Internet) and examines how media fits into the overall marketing framework, providing insights on how marketing and media objectives are establ
Authors:Michael E. Lamb, Marc H. Bornstein, Douglas M. Teti,
Publisher: Lawrence Erlbaum
Keywords: fourth, introduction, infancy, development
Number of Pages: 528
Published: 2002-06-01
List price: $75.00
ISBN-10: 0805835636
ISBN-13: 9780805835632
This fourth edition of the best-selling topically-organized introduction to infancy reflects the enormous changes that have occurred in our understanding of infants and their place in human development over the past decade. Each chapter has been thoroughly revised to reflect current thinking and research in the field, and while classic studies continue to be cited, the text emphasizes studies published since the late 1990s. The authors have worked to maintain the readability for which this classic textbook has been known. This edition continues to be appropriate for use in classes at all level
Authors:Mabel L. Rice, Steven F. Warren,
Publisher: Lawrence Erlbaum
Keywords: etiologies, phenotypes, disorders, language, developmental
Number of Pages: 488
Published: 2004-06
List price: $115.00
ISBN-10: 080584662X
ISBN-13: 9780805846621
Developmental Language Disorders: From Phenotypes to Etiologies is based on the recent conference of the same name sponsored by the Merrill Advanced Studies Center of the University of Kansas. In the past 10 years, considerable advances have taken place in our understanding of genetic and environmental influences on language disorders in children. Significant research in behavioral phenotypes, associated neurocortical processes, and the genetics of language disorders has laid the foundation for further breakthroughs in understanding the reasons for overlapping etiologies, as well as the unique
Authors:Reinhild Mulligan, Martial Van Der Linden, Anne-clau
Publisher: Lawrence Erlbaum
Keywords: handbook, disease, alzheimer, management, clinical
Number of Pages: 368
Published: 2003-01-01
List price: $75.00
ISBN-10: 0805833706
ISBN-13: 9780805833706
The enormous human and economic toll of Alzheimer’s Disease in societies in which more and more people are living into old age is well-recognized. Scientists and practitioners alike have been working to limit it. Their major focus has been patients in the later stages of the disease, when dementia is fully established. Yet patients in the early stages of cognitive decline, far more numerous, often still living independently with family members, present a bewildering variety of challenges. Bringing together leading authors with diverse expertise, this Handbook offers the first comprehen
Author: Michael A. Harvey
Publisher: Lawrence Erlbaum
Keywords: systemic, model, persons, hearing, deaf, hard, psychotherapy
Number of Pages: 256
Published: 2003-03-01
List price: $30.95
ISBN-10: 0805843752
ISBN-13: 9780805843750
In this expanded and thoroughly updated second edition, Michael A. Harvey elaborates his pioneering biopsychosocial model of the effective assessment and treatment of deaf and hard-of-hearing clients in individual and family therapy. Taking a broad ecological perspective, he examines the influences of larger networks on the individual and vice versa, and illuminates the overt and covert conflicts among family members, school and vocational rehabilitation personnel, and friends that often exacerbate problems. The spiritual issues relevant to those who have experienced any kind of loss receive s
Author: Irving B. Weiner
Publisher: Lawrence Erlbaum
Keywords: clinical, psychology, series, personality, lea, rorschach, interpretation, volume, principles
Number of Pages: 448
Published: 2003-06-01
List price: $69.95
ISBN-10: 0805842322
ISBN-13: 9780805842326
This second edition of Irving Weiner’s classic comprehensive, clinician-friendly guide to utilizing the Rorschach for personality description has been revised to reflect recent modifications in the Rorschach Comprehensive System.
Authors:George A. Marcoulides, Irini Moustaki,
Publisher: Lawrence Erlbaum
Keywords: latent, methodology, series, quantitative, models, variable, structure
Number of Pages: 296
Published: 2002-03-01
List price: $67.95
ISBN-10: 080584046X
ISBN-13: 9780805840469
This edited volume features cutting-edge topics from the leading researchers in the areas of latent variable modeling. Content highlights include coverage of approaches dealing with missing values, semi-parametric estimation, robust analysis, hierarchical data, factor scores, multi-group analysis, and model testing. New methodological topics are illustrated with real applications. The material presented brings together two traditions: psychometrics and structural equation modeling. Latent Variable and Latent Structure Models’ thought-provoking chapters from the leading researchers in the