Author: Shel Israel
Publisher: Portfolio Hardcover
Keywords: global, neighborhoods, new, thrive, businesses, twitterville
Number of Pages: 320
Published: 2009-09-03
List price: $23.95
ISBN-10: 1591842794
ISBN-13: 9781591842798

Twitter is the most rapidly adopted communication tool in history, going from zero to ten million users in just over two years. On Twitter, word can spread faster than wildfire. Companies no longer have the option of ignoring the conversation. Unlike other hot social media spaces, Twitterville is dominated by professionals, not students. And despite its size, it still feels like a small town. Twitter allows people to interact much the way they do face-to-face, honestly and authentically. One minute, you’re com- plaining about the weather with local friends, the next, you’re talkin