Author: Estelle Derclaye
Publisher: Edward Elgar Pub
Keywords: research, intellectual, property, handbooks, copyright, handbook, future
Number of Pages: 643
Published: 2009-03-30
List price: $315.00
ISBN-10: 1847203922
ISBN-13: 9781847203922
`Estelle Derclaye’s book is indeed a Handbook on EU copyright law, since practically every aspect of copyright law is examined through the lens of EU law by foremost European specialists. But it goes further than providing an understanding of what has been and ought to be happening in EU copyright law: each chapter can touch a raw nerve in the copyright law of any country in the world. Rarely has it been so obvious that EU copyright law can be considered a laboratory for copyright law in general.’ - Ysolde Gendreau, Universite de Montreal, Canada It has been over fifteen years since th
Author: Anne Beall
Publisher: IUniverse
Keywords: research, drives, businesses, conducting, guide, market, strategic
Number of Pages: 96
Published: 2008-11-03
List price: $12.95
ISBN-10: 059549627X
ISBN-13: 9780595496273
What determines whether market research makes a difference for an organization? The difference is the approach. Strategic market research is an approach that makes a large impact on the companies that use it. In Strategic Market Research, author Anne Beall shares her unique approach for conducting market research.With more than fifteen years experience of conducting market research, Beall details a set of strategic research principles she has developed. Strategic Market Research discusses:Identifying the strategic questions that will help a businessUsing the right research techniques to answer
Author: Conor Vibert
Publisher: South-Western Educational Pu
Keywords: research, business, solutions, intelligence, online, competitive, introduction
Number of Pages: 330
Published: 2004-07-06
List price: $46.95
ISBN-10: 0538726806
ISBN-13: 9780538726801
Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitor’s moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology takes you through the CI research process, including planning and direction, data collection, analysis and dissemination. One section provides insight into how your firm might protect itself from the unwanted CI efforts of competitors. Like all the titles in the Business Research Series, this book contains a number of business research applicatio
Author: M. Holbrook
Publisher: Routledge
Keywords: research, interpretive, market, series, routledge, consumer, framework, analysis, value
Number of Pages: 224
Published: 1999-01-07
List price: $66.95
ISBN-10: 0415191939
ISBN-13: 9780415191937
Consumer Value is one of the few books which attempts to define and analyze exactly what it is that consumers want. The theme of "serving" the customer and customer satisfaction is central to every formulation of the marketing concept. The major types of value are identified and related to one another through an innovative framework based around eight concepts: efficiency, excellence, status, esteem, play, aesthetics, ethics, and spirituality. Consumer Value contains an broad range of contributions and a highly individualistic approach, this book is guaranteed to shed new light on the subject
Author: National Research Council
Publisher: Natl Academy Pr
Keywords: reward, opportunities, agriculture, research, directions, biosciences, new
Number of Pages: 136
Published: 1985-09-01
List price: $11.50
ISBN-10: 0309035422
ISBN-13: 9780309035422
Authored by an integrated committee of plant and animal scientists, this review of newer molecular genetic techniques and traditional research methods is presented as a compilation of high-reward opportunities for agricultural research. Directed to the Agricultural Research Service and the agricultural research community at large, the volume discusses biosciences research in genetic engineering, animal science, plant science, and plant diseases and insect pests. An optimal climate for productive research is discussed.Book DescriptionAuthored by an integrated committee of plant and animal scien
Author: Paul Torremans
Publisher: Edward Elgar Publishing
Keywords: research, handbooks, property, intellectual, contemporary, law, handbook, copyright
Number of Pages: 544
Published: 2008-02-28
List price: $245.00
ISBN-10: 1845424875
ISBN-13: 9781845424879
Author: Birley Graham (Head Education Research Unit Uni
Publisher: Routledge
Keywords: research, academic, guide, practical
Number of Pages: 192
Published: 1998-04-01
List price: $51.95
ISBN-10: 0749422777
ISBN-13: 9780749422776
Covering all aspects of research methodology, this research tool also deals with planning issues and self-management techniques needed by the researcher. It contains information on data analysis and advice for staff members needing support from their institutions to pursue research.
