Author: Erdener Kaynak
Publisher: Routledge
Keywords: countries, developing, companies, internationaization, internationalization
Number of Pages: 246
Published: 2000-06-16
List price: $108.00
ISBN-10: 0789007215
ISBN-13: 9780789007216

Explore new international economic and business trends and how your firm can benefit from them!Internationalization of Companies from Developing Countries provides marketing and economic researchers and students with both theoretical and empirical insights into the motives, methods, and processes of internationalization of firms in the developing countries of Africa. Full of current facts and data, this informative book explores how government policies shape a country’s strategies for global competitiveness. The book also discusses motives of internationalization, approaches to market an