Authors:Yoram (Jerry) Wind, Colin Cook,
Publisher: Wharton School Publishing
Keywords: life, business, school, publishing, paperbacks, wharton, impossible, transform, power, thinking
Number of Pages: 352
Published: 2006-02-09
List price: $19.99
ISBN-10: 0131877283
ISBN-13: 9780131877283

50,000 copies sold, now in paperback...If you can think impossible thoughts, then you can do impossible things!! *The power of change: create new thinking for new solutions! *Includes a new introduction demonstrating the "power of impossible thinking," plus access to exclusive book summary and authors’ interview at the book’s companion Web site. The Power of Impossible Thinking is about getting better at making sense of what’s going on around you so you can make decisions that respond to reality, not inaccurate or obsolete models of the world. This bestseller reveals how ment

Authors:Paul R. Kleindorfer, Yoram (Jerry) Wind, Robert E. G
Publisher: Wharton School Publishing
Keywords: interlinked, world, risk, profit, challenge, strategy, network
Number of Pages: 592
Published: 2009-06-28
List price: $59.99
ISBN-10: 0137011911
ISBN-13: 9780137011919

Networks and the Enterprise: Breakthrough Thinking and Actionable Strategies   “This book presents an amazing collection of insights on underlying forces and ways to thrive in our post-Coaseian age–an age in which the centralized firm is changing into an agile and resilient network of participants. A must read for a world where unpredictability reigns supreme.” –John Seely Brown, Independent Co-Chair of the Deloitte Center for Edge Innovation, and Senior Fellow at the Annenberg Center for Communication at the University of Southern California   “I couldn’t wait to get my han

Authors:Victor K. Fung, William K. Fung, Yoram (Jerry) Wind,
Publisher: Wharton School Publishing
Keywords: world, borderless, enterprises, building, competing, flat
Number of Pages: 272
Published: 2007-09-22
List price: $29.99
ISBN-10: 0132332906
ISBN-13: 9780132332903

“This is essential reading for anyone seeking to compete–and succeed–in the fl at world.” –John Hagel, Chairman of Deloitte Center of Innovation   “Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating resources you don’t control and doing so in a way that builds both trust and agility. This architecture may well turn out to be the dominant model of the firm for the 21st century. This book is a must read for anyone who wants to compete in a flat world. Every chapter details new

Authors:Yoram Wind, Paul E. Green,
Publisher: Springer
Keywords: international, series, quantitative, marketing, paul, tribute, research, modeling, progress, prospects, market
Number of Pages: 346
Published: 2003-12-31
List price: $135.00
ISBN-10: 1402075960
ISBN-13: 9781402075964

Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.

Authors:Vijay Mahajan, Eitan Muller, Yoram Wind,
Publisher: Springer
Keywords: series, quantitative, marketing, international, models, product, diffusion, new
Number of Pages: 376
Published: 2000-09-30
List price: $169.00
ISBN-10: 0792377516
ISBN-13: 9780792377511

Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due to the enormous complexity of such factors, it is not surprising that product failure rates are relatively high. Indeed, new product failure rates have variously been reported as between 40 and 90 percent. Despite this multitude of factors, marketing researchers have not been deterred from developing and designing techniques to predict or explain the levels of new product sales over time

Authors:Jerry Wind, Vijay Mahaja,
Publisher: Wiley
Keywords: leading, experts, world, strategies, marketing, global, digital
Number of Pages: 432
Published: 2001-02-09
List price: $44.95
ISBN-10: 0471361224
ISBN-13: 9780471361220

THE WORD IS OUT ABOUT DIGITAL MARKETING "This is the first comprehensive treatment of an increasingly important subject." —Peter Drucker, Honorary Chairman, Peter F. Drucker Foundation for Nonprofit Management and Clarke Professor of Social Sciences, Claremont Graduate University "Traditional marketing can kill your company. This book is must reading for every company that recognizes the need to reorganize its marketing strategy vis-à-vis the new empowered customer and the new technology." —Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg Graduate S

Author: D. M. Wind
Publisher: Author’s Guild: Back In Print by iUniverse
Keywords: others
Number of Pages: 370
Published: 2002-01-30
List price: $23.95
ISBN-10: 0595215459
ISBN-13: 9780595215454

Shapeshifters? Demons? Fate had brought them a gift immortality and a curse insanity. The longer they live, the madder they become; the more they evolve, the more vicious they grow. Caught between heaven and hell, they have one last chance to escape their doom. But they are running out of time time to stop the horrors that will devastate them. Time to stop the people who would use them to control the world. Time to stop a holocaust of murder and mayhem that can destroy the world!