Authors:Gerald Michaelson, Steven Michaelson, Sun-tzu,
Publisher: Adams Media
Keywords: accomplish, important, goals, life, challenges, master, tzu, success, art, war, sun
Number of Pages: 224
Published: 2003-01-01
List price: $10.95
ISBN-10: 1580627765
ISBN-13: 9781580627764

Following up on the bestselling success of Sun Tzu: The Art of War for Managers, expert author and coach Gerald Michaelson expands Sun Tzu s ancient philosophy of warfare to personal development and success. In setting forth his success strategies for leaders, Sun Tzu established The Art of War as the world s first "self-help" book. Now the timeless text gets a modern interpretation for today s world. Sun Tzu for Success enables you to develop a deeper understanding of yourself and others as a way to gain the upper hand in all activities in life. Sun Tzu for Success helps you maximize

Authors:Gerald A. Michaelson, Steven Michaelson,
Publisher: Adams Media
Keywords: rules, updated, business, strategic, managers, tzu, art, war, sun
Number of Pages: 224
Published: 2010-05-18
List price: $12.95
ISBN-10: 1605500305
ISBN-13: 9781605500300

In today’s competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson’s classic book breaks down Sun Tzu’s lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today’s business challenges. Here is the wisdom--tested for twe

Authors:Gerald Michaelson, Steven Michaelson, Gerald Micha
Publisher: McGraw-Hill
Keywords: winning, war, essential, principles, customers, marketing, tzu, strategies, sun
Number of Pages: 200
Published: 2003-10-20
List price: $10.95
ISBN-10: 0071427317
ISBN-13: 9780071427319

Battle-tested strategies for marketing your product or service to victory! Millions of business warriors have been inspired by lessons from one of the world’s greatest strategists, Sun Tzu. In Sun Tzu Strategies for Winning the Marketing War, the bestselling author and Sun Tzu expert Gerald Michaelson interprets the influential thinker’s classic battle strategies specifically for today’s marketing professionals by boiling down the classic The Art of War into "The Principles of the Marketing War," such as: Organization of Intelligence: Know your market as well as you know your

Author: Patricia Michaelson
Publisher: Stanford University Press
Keywords: speech, austen, reading, women, volumes, speaking
Number of Pages: 280
Published: 2004-10-19
List price: $25.95
ISBN-10: 080475117X
ISBN-13: 9780804751179

An interdisciplinary study of women and language in England in the late eighteenth and early nineteenth centuries, Speaking Volumes focuses on the connections that contemporaries made between speech and reading. It studies the period’s discourses on “woman’s language” and contrasts them with the linguistic practices of individual women. The book also argues that the oral performance of literature was important in fostering domesticity and serving as a means for women to practice authoritative speech.Utilizing a range of evidence gleaned from language texts, schoolbooks, diaries, letters

Author: John C. Michaelson
Publisher: McGraw-Hill
Keywords: increase, shareholder, value, strategies, financial, growth, alternative, restructuring
Number of Pages: 490
Published: 2002-12-17
List price: $65.00
ISBN-10: 0071402292
ISBN-13: 9780071402293

In today’s turbulent market, managers are under relentless pressure to increase shareholder value. Restructuring for Growth takes an in-depth look at IPOs, carve-outs, spin-offs, and other increasingly common value-enhancement techniques. With emphasis on the special requirements of growth companies, this uncompromising book provides case studies and analyses of actual restructuring events­­what worked, what didn’t, and why­­and discusses techniques for delivering increased value after the transaction.

Authors:Carol Michaelson, Jane Portal,
Publisher: Harvard University Press
Keywords: detail, art, chinese
Number of Pages: 144
Published: 2006-11-30
List price: $22.95
ISBN-10: 0674023897
ISBN-13: 9780674023895

For many Westerners, the words "Chinese art" evoke visions of willow pattern landscapes on porcelain plates and teapots, Chinese wallpaper decorated with flowers, birds, and pagodas, and perhaps silk brocades. This beautiful book allows readers to see beyond such ornamental exports to the true nature of the art produced in China over millennia for a Chinese audience, whether the Emperor, the scholarly elite, the ordinary folk, or the furnishing of tombs and temples. Drawing on the British Museum’s extensive collection, Chinese Art in Detail explores the traditional hierarchy of mat

Authors:Steven J. Spencer, Steven Fein, Mark P. Zanna, James
Publisher: Psychology Press
Keywords: ontario, social, psychology, personality, series, symposia, symposium, perception, motivated, volume
Number of Pages: 336
Published: 2002-09-01
List price: $99.95
ISBN-10: 0805840362
ISBN-13: 9780805840360

This volume highlights state-of-the-art research on motivated social perception by the leaders in the field. Recently a number of researchers developed influential accounts of how motivation affects social perception. Unfortunately, this work was developed without extensive contact between the researchers, and therefore evolved into two distinct traditions. The first tradition shows that the motivation to maintain a positive self-concept and to define oneself in the social world can dramatically affect people’s social perception. The second one shows that people’s goals have a dram