Author: Ron Willingham
Publisher: Broadway Busine
Keywords: people, way, century, selling, integrity
Number of Pages: 240
Published: 2003-06-17
List price: $23.95
ISBN-10: 0385509561
ISBN-13: 9780385509565

“I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers. They were so stressed by this behavior that they suffered from a high incidence of alcohol and substance abuse, divorce, job-jumping, and low productivity. In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron WillinghamIf you’ve tried manipulative, sel

Author: Daniel T. Willingham
Publisher: Jossey-Bass
Keywords: mind, works, means, classroom, questions, answers, students, school, cognitive, scientist, don
Number of Pages: 192
Published: 2009-03-16
List price: $24.95
ISBN-10: 0470279303
ISBN-13: 9780470279304

Easy-to-apply, scientifically-based approaches for engaging students in the classroom Cognitive scientist Dan Willingham focuses his acclaimed research on the biological and cognitive basis of learning. His book will help teachers improve their practice by explaining how they and their students think and learn. It reveals-the importance of story, emotion, memory, context, and routine in building knowledge and creating lasting learning experiences. Nine, easy-to-understand principles with clear applications for the classroom Includes surprising findings, such as that inte

Author: Daniel T. Willingham
Publisher: Jossey-Bass
Keywords: mind, works, means, classroom, questions, answers, students, school, cognitive, scientist, don
Number of Pages: 240
Published: 2010-03-15
List price: $18.95
ISBN-10: 047059196X
ISBN-13: 9780470591963

Easy-to-apply, scientifically-based approaches for engaging students in the classroom Cognitive scientist Dan Willingham focuses his acclaimed research on the biological and cognitive basis of learning. His book will help teachers improve their practice by explaining how they and their students think and learn. It reveals-the importance of story, emotion, memory, context, and routine in building knowledge and creating lasting learning experiences. Nine, easy-to-understand principles with clear applications for the classroom Includes surprising findings, such as that inte

Author: Daniel T. Willingham
Publisher: Prentice Hall
Keywords: thinking, cognition
Number of Pages: 600
Published: 2006-04-01
List price: $145.60
ISBN-10: 0131736884
ISBN-13: 9780131736887

This unique book helps readers understand why cognitive psychologists approach problems as they do. It explains the questions cognitive psychologists ask, gives clear answers, and provides interesting, lively and comprehensive coverage of controversies in the field. This book is a study of cognition: of how humans think. Topics covered include visual perception, attention, sensory and primary memory, memory encoding, memory retrieval, memory storage, motor control, visual imagery, decision making and deductive reasoning, problem solving, and language. For readers that are interested in unde

Author: Bill Willingham
Publisher: Vertigo
Keywords: exile, legends, vol, fables
Number of Pages: 128
Published: 2002-12-01
List price: $9.99
ISBN-10: 1563899426
ISBN-13: 9781563899423

When a savage creature known only as the Adversary conquered the fabled lands of legends and fairy tales, all of the infamous inhabitants of folklore were forced into exile. Disguised among the normal citizens of modern-day New York, these magical characters have created their own peaceful and secret society within an exclusive luxury apartment building called Fabletown. But when Snow White’s party-girl sister, Rose Red, is apparently murdered, it is up to Fabletown’s sheriff, a reformed and pardoned Big Bad Wolf, to determine if the killer is Bluebeard, Rose’s ex-lover and n

Authors:Warren W. Willingham, Nancy S. Cole, Warren W. Willi
Publisher: Routledge
Keywords: assessment, fair, gender
Number of Pages: 424
Published: 1997-05-01
List price: $125.00
ISBN-10: 080582331X
ISBN-13: 9780805823318

There have been many important changes in the participation of women and men in American society over the past quarter-century. Tests play a role in those changes by providing evidence of the diverse achievement and proficiency of women and men. They aid the learning process and reflect inequalities in opportunity to learn and participate. In addition, they provide useful information in considering what alternatives in education and work make most sense for individuals and influence views about groups of students, educational programs, and a wide range of issues. For all of these reasons, it i