Author: John Boyd Clarke
Publisher: Kessinger Publishing, LLC
Keywords: keepings, findings
Number of Pages: 312
Published: 2005-06-23
List price: $28.95
ISBN-10: 1417989556
ISBN-13: 9781417989553

This book is a facsimile reprint and may contain imperfections such as marks, notations, marginalia and flawed pages.

Authors:Philip Zimbardo, John Boyd,
Publisher: Free Press
Keywords: time, life, change, new, paradox, psychology
Number of Pages: 400
Published: 2009-07-07
List price: $16.00
ISBN-10: 1416541993
ISBN-13: 9781416541998

Your every significant choice -- every important decision you make -- is determined by a force operating deep inside your mind: your perspective on time -- your internal, personal time zone. This is the most influential force in your life, yet you are virtually unaware of it. Once you become aware of your personal time zone, you can begin to see and manage your life in exciting new ways. In The Time Paradox, Drs. Zimbardo and Boyd draw on thirty years of pioneering research to reveal, for the first time, how your individual time perspective shapes your life and is shaped by the world around y

Authors:Hilary Sumner-Boyd, John Freely,
Publisher: Tauris Parke Paperbacks
Keywords: tauris, parke, paperbacks, city, guide, istanbul, classic, strolling
Number of Pages: 544
Published: 2010-01-19
List price: $19.00
ISBN-10: 1848851545
ISBN-13: 9781848851542

Available for the first time since its original publication thirty-seven years ago, this classic guide to Istanbul by Hilary Sumner-Boyd and John Freely is published in a completely revised and updated edition. Taking the reader on foot through Istanbul, the European City of Culture 2010, the authors describe the historic monuments and sites of what was once Constantinople and the capital, in turn, of the Byzantine and Ottoman Empires, in the context of the great living city. Woven throughout are anecdotes, secret histories, hidden gems, and every major place of interest the traveler will wan

Authors:John Mullins, Orville Walker, Jr., Harper Boyd,
Publisher: McGraw-Hill/Irwi
Keywords: marketing, mcgraw, irwin, series, approach, making, management, strategic, decision
Number of Pages: 560
Published: 2006-10-17
List price: unknow
ISBN-10: 0073529826
ISBN-13: 9780073529820

Marketing Management: A Strategic Decision-Making Approach 6th Edition concentrates on strategic decision making. This approach sets Mullins apart from other texts which place greater emphasis on description of marketing phenomena rather than on the strategic and tactical marketing decisions that managers and entrepreneurs must make each and every day. This 6th Edition continues to be the most current and internet-savvy book available, injecting the latest developments in internet-based communication and distribution technology into every chapter. Also, an entire chapter (Chapter 15) is devote

Authors:John Mullins, Orville Walker, Jr., Harper Boyd,
Publisher: McGraw-Hill/Irwi
Keywords: making, approach, decision, strategic, management, marketing
Number of Pages: 576
Published: 2009-02-20
List price: unknow
ISBN-10: 0073381160
ISBN-13: 9780073381169

The concentration on strategic decision making sets this book apart from other texts that place greater emphasis on the description of marketing phenomena than on the strategic and tactical marketing decisions that managers and entrepreneurs must make each and every day. This edition continues to be the most current and Internet-savvy book available, injecting the latest developments in Internet-based communication and distribution technology into every chapter. The author team’s rich entrepreneurial, marketing management, and consulting experience spans a broad variety of manufacturing, ser

Authors:Orville Walker, John Mullins, Jr., Harper Boyd,
Publisher: McGraw-Hill/Irwi
Keywords: approach, focused, decision, strategy, marketing
Number of Pages: 368
Published: 2007-10-31
List price: unknow
ISBN-10: 0073529893
ISBN-13: 9780073529899

Marketing Strategy 6/e is a flexible, short, paper-back text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing’s cross/inter-functional relationships. The book’s strategic decision making remains the key strength of this text while separating itself from all the competitors. The 6th edition helps students integrate what they have learned about analytical tools and the 4Ps of marketing within a broader framework of competitive stra

Authors:Peter P. Rogers, Kazi F. Jalal, John A. Boyd,
Publisher: Earthscan Publications Ltd.
Keywords: development, sustainable, introduction
Number of Pages: 416
Published: 2007-11
List price: $127.00
ISBN-10: 1844075214
ISBN-13: 9781844075218

The most comprehensive textbook ever written on sustainable development, pilot-tested worldwide. Coverage includes: background to sustainable development and global environmental issues; measurement and sustainability indicators; environmental assessment, management and policy; approaches and linkages to poverty reduction; impacts and infrastructure development; economics, consumption, production and market failures; governance; participation; disaster management; international financial institutions; international environmental agreements and the role of civil society.