Authors:Michael Karl Witzel, Gyvel Young-Witzel,
Publisher: Voyageur Press
Keywords: mother, road, america, time, route, journey, legendary
Number of Pages: 256
Published: 2007-10-15
List price: $29.95
ISBN-10: 0760329788
ISBN-13: 9780760329788

It started in the heartland and originally ended in Los Angeles (not, contrary to myth, at the ocean). It carried truckers crossing the country, Okies fleeing the Dust Bowl, vacationers seeking the sun. It was Americas Main Street, the Mother Road, the Will Rogers Highway, and, at its dangerous curves, Bloody 66. Get your kicks on Route 66 with this wonderfully illustrated tribute to the best-loved highway in this car-loving nation. Michael Witzel shares his expertise and wealth of personal, archive, collector, and contributing photographer images in these pages, offering a nostalgic tour of

Author: Morgen Witzel
Publisher: Routledge
Keywords: cases, text, history, management
Number of Pages: 480
Published: 2009-10-15
List price: $175.00
ISBN-10: 0415963346
ISBN-13: 9780415963343

Management History is not simply a book about the history of business or even the history of management. The goal of this book is to demonstrate that despite the relative newness of management science as an academic subject, management has been around since ancient times. Through understanding the history of management - both in practice and theory - one is able to approach the complex and challenging problems of modern management from a new perspective. The book not only traces the development of management from history to the present day, but also examines the way this evolution impac

Author: Morgen Witzel
Publisher: Routledge
Keywords: basics, management
Number of Pages: 224
Published: 2004-08-16
List price: $120.00
ISBN-10: 0415320178
ISBN-13: 9780415320177

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, it explains key aspects of management, including: DT Planning effective business strategy to meet goals DT How successful marketing worksDT How organizations are structured and functionDT How to understand corporate financeDT What affects how people work and effective human resources management DT The importance of knowledge and culture

Author: Morgen Witzel
Publisher: Routledge
Keywords: mba
Number of Pages: 208
Published: 2001-01-04
List price: $45.95
ISBN-10: 0415228174
ISBN-13: 9780415228176

As the first step on the road to a managerial career and life-long learning, the MBA is one of the most important things a student will ever do. The student must take care to acquire not only the hard technical skills that the MBA directly through coursework, but also the soft skills, especially the ability to communicate and to establish and maintain networks, which are developed indirectly through the entire MBA experience. The author shows how to get the most out of an MBA program, the instructors and fellow students. Topics covered include how to: *read and prepare a case *w

Author: Morgen Witzel
Publisher: Routledge
Keywords: key, guides, routledge, figures, fifty, management
Number of Pages: 384
Published: 2003-05-16
List price: $130.00
ISBN-10: 0415369770
ISBN-13: 9780415369770

Fifty Key Figures in Management is a collection of biographies of fifty people who have helped to make management what it is today - through their ideas, writings and teachings, through practical example and leadership, or both. Featuring business leaders such as Henry Ford, Jack Welch and Bill Gates, all of whom were pioneers in business pratice, the book also includes thinkers and consultants who have helped to redefine the way we think about management, such as Ohmae Kenichi, Fukuzawa Yukichi, Tom Peters and Charles Handy. Moreover, new and emerging aspects of management are covered thro

Author: Morgen Witzel
Publisher: Routledge
Keywords: basics, management
Number of Pages: 224
Published: 2004-08-16
List price: $19.95
ISBN-10: 0415320186
ISBN-13: 9780415320184

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, it explains key aspects of management, including: DT Planning effective business strategy to meet goals DT How successful marketing worksDT How organizations are structured and functionDT How to understand corporate financeDT What affects how people work and effective human resources management DT The importance of knowledge and culture

Author: Morgen Witzel
Publisher: Routledge
Keywords: key, guides, routledge, figures, fifty, management
Number of Pages: 384
Published: 2003-05-16
List price: $35.95
ISBN-10: 0415369789
ISBN-13: 9780415369787

Fifty Key Figures in Management is a collection of biographies of fifty people who have helped to make management what it is today - through their ideas, writings and teachings, through practical example and leadership, or both. Featuring business leaders such as Henry Ford, Jack Welch and Bill Gates, all of whom were pioneers in business pratice, the book also includes thinkers and consultants who have helped to redefine the way we think about management, such as Ohmae Kenichi, Fukuzawa Yukichi, Tom Peters and Charles Handy. Moreover, new and emerging aspects of management are covered thro